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What Does an Account Manager Do?

What Does an Account Manager Do
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Learn About Being an Account Manager

If you’re an introvert who’s great at organizing things, then becoming an account manager might be the perfect career for you. Account managers are like project managers, except instead of managing projects, they manage relationships with existing clients. They make sure that their clients are happy with the services or products that their company provides. And as a result of their ability to think on their feet while interacting with people from all walks of life, they often become leaders within their organizations.

Typical salary

  • Account manager salaries can range from $30,000 to over $300,000 per year.
  • The average salary for account managers is around $90,000 per year.
  • Account manager salaries vary depending on their industry of employment and the region they are employed in. For example, an account manager working at a large company in New York City might earn more than one working at an advertising agency in Chicago.

Account manager requirements

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What Does an Account Manager Do

What Does an Account Manager Do

  • Positive attitude
  • Good listener
  • Good communicator (listens, speaks, writes)
  • Problem-solver (analytical thinkers who can problem solve on their own and with others)
  • Negotiator (persuade, negotiate in order to achieve a desired outcome)
  • Team player

Account manager work environment

You will work in an office environment and be surrounded by other account managers, clients and your team. You’ll use a computer to do most of your tasks, but you’ll also need to manage your time effectively so that you can properly meet with clients and make sure they are happy. An account manager must manage their workload well because they deal with a lot of information—both in terms of data points (such as sales numbers) as well as people (many individuals need to be kept up-to-date on the latest developments).

How to become an account manager

Becoming an account manager requires a combination of education and experience. Account managers can have a wide variety of backgrounds, from liberal arts degrees to business or marketing majors. However, most employers prefer candidates who have at least some college education and some work experience.

Account managers need strong communication skills in order to manage clients’ expectations, develop relationships with them, and understand their needs. In addition, they must possess excellent organizational skills so that they can keep track of all the projects assigned to them by multiple clients simultaneously. Account managers should be able to prioritize tasks effectively so as not to get overwhelmed by their workloads; this is especially important for those who work on accounts with strict deadlines (such as political campaigns). Good problem-solving abilities are essential because account managers often encounter challenges that require creative solutions on short notice; these solutions may involve developing new ideas or implementing software applications like Salesforce or MailChimp into existing processes in order to streamline workflow efficiency within departments throughout an organization’s hierarchy structure system .

Being a team player is also important for anyone looking into becoming an account manager because this role involves working closely with other members within teams such as marketing teams–both internal ones within different departments throughout large companies’ hierarchies systems hierarchies systems  and external ones based outside organizations (e., agencies). Account managers often serve as liaisons between these two groups who don’t always speak each other’s lingo fluently fluently   so they must be able -to act as translators during meetings; however being able -to speak both languages fluently fluently   would make things easier overall when communicating across departments internally inside organizations’ hierarchies systems  or externally between agencies which do not always know what needs doing done when working together

Account managers are responsible for managing relationships with a company’s existing clients.

Account managers are responsible for managing relationships with a company’s existing clients. This includes understanding their needs and wants, making sure the client is happy with the relationship, and ensuring that the business is meeting their needs as well. Account managers often work closely with other teams within their companies to keep everyone aligned on what’s happening in each account.

Account managers regularly meet with their assigned clients to assess their needs and make sure the company is meeting them.

As an account manager, you’ll meet regularly with your assigned clients to assess their needs and make sure the company is meeting them. You should also be coming up with new ways to meet those needs in a way that benefits both parties.

These meetings may or may not be scheduled in advance, depending on what kind of account you’re working on and who your client is (for example, if they’re a big company it’s likely there will be regular meetings scheduled). In any case, keep in mind that there are some things that need to happen during these meetings:

  • A check-in on assignments
  • An update about what’s next for them if there are no current projects going on
  • A review of how well things went last time (or maybe even a recap if it was more than a few months ago)

Account managers serve as the liaison between their clients and the company, making sure both sides are happy with the relationship.

As the liaison between their clients and the company, account managers are responsible for maintaining relationships with their clients. They are also responsible for making sure both sides are happy with the relationship. As such, they keep track of deadlines, deliverables and schedules. They work closely with sales teams to understand how a campaign is going to affect your business so that you have every opportunity to succeed in it.

For example: Your account manager might call you up one day and say something like “Hey John! We’ve got this great new ad campaign coming up – we’d love for you guys to take part!” Or perhaps instead he might say “You know what? Our client was really disappointed by how long it took us last time around – can we make some changes?” Then again maybe he calls up just because he wants to check-in on how things are going generally.

Clients expect their account manager to thoroughly know their account, so they can speak intelligently about it.

The client expects their account manager to know the company inside and out. This includes knowing all of their key people, what they do, and what they’re responsible for. If you don’t have that information, then it can be difficult to speak intelligently about the client’s business or suggest strategies for them.

A few years ago I had an account manager who didn’t know anything about one of his clients’ businesses because he had never met anyone from the company before joining our agency (he had been hired directly from college). He was assigned as an account manager on a project with this client, but when he started asking questions about how things worked there were blank stares all around and lots of head scratching by both him and me.

In addition to cultivating client relationships, account managers also need to sell products or services that fit their client’s needs.

The account manager is responsible for understanding their client’s needs and using this information to sell products or services that fit them. They must also sell the product or service in a way that appeals to the client. In addition, they need to know how the market works, including what other companies are doing and what their competition is doing. An account manager should understand:

  • The client’s sales cycle (how long it takes them to make a decision)
  • Their budget
  • Their timeline (how long each step of the process may take)
  • Any pain points they have that might prevent them from making a purchase

Account managers do a lot more than just manage accounts

Account managers do a lot more than simply manage accounts. They’re responsible for managing relationships with a company’s existing clients, and regularly meet with their assigned clients to assess their needs and make sure the company is meeting them. Account managers serve as the liaison between their clients and the company, making sure both sides are happy.

Account managers can be found in many different industries, from retail and e-commerce to finance or insurance companies—basically any industry that has customers who purchase goods or services on a regular basis will have an account manager somewhere in its structure.


We hope this article has given you a glimpse into the world of account management and what it’s like to be an account manager. If you’re looking to break into this rewarding field, consider taking some college courses or training courses in public relations and marketing. You can also get started by volunteering with a local marketing firm or nonprofit organization that needs help with their social media presence.



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